AWAKEN THE FUTURE CAPITAL CAMPAIGN // About the Project

Awaken the Future was a capital campaign for Grace Midtown to restore an old abandoned warehouse on its property into a “Garden City” and expand the church property. The $3M campaign ran for close to two years with over 20 various print, digital and short film items produced to invite church members to join the campaign and reach the fundraising goal.

The main brand colors of Grace Midtown are black and golden yellow with Trade Gothic as the main brand font. These colors were used as the foundational color palette to create familiarity to the content, while introducing a new font, Futura, brought an elevated freshness to set the campaign apart.

The main campaign communication print piece was a large foldout that progressively brought the viewer through a visual representation of the campaign as it was unfolded, and ended with a full spread of the new campus drawing that reinforced the mission and vision–”We exist to invite all humans to become awake to God.”

The short film was a critical communication piece about the campaign as a whole, to engage church members with the inspirational vision for the new building.

THE TEAM

Creative Director & Film Producer: Abany Bauer
Lead Designer & Project Coordinator: Hannah Stewart
Videographer: Mary Claire Stewart
Campaign Advisors: Greg Gibbs & Alex Calder