Susan Salgado

Led the creative direction and brand identity for Susan Salgado, shaping the visual and conceptual foundation of her practice from concept to launch. The project included logo and identity design, collaboration with a New York–based photographer to define the brand’s visual language, and close partnership with a web designer to translate the identity seamlessly into a digital experience. Supporting materials such as stationery and print collateral completed a cohesive system designed to reflect clarity, credibility, and purpose.